Archive for February, 2017

West Village Clothing Co., Maplewood

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About a month ago, after a coffee and nibble at Cedar Ridge Cafe, my wife & I wandered over to West Village Clothing Company at nearby 410 Ridgewood Av. in Maplewood.  She purchased some cool boots and I said hello to Stephen Hayden who was presiding there.  I knew him from our Academy Heights neighborhood. Here’s a brief conversation with his wife, the owner, Sarah Hayden about the shop and…
bagsale

Also, they’re having a crazy  Bag Sale event this Saturday!

1  when did West Village Clothing Co open?  August of 2016
2  did you run a clothes shop before that?  I have a background in urban planning. When my girls were born, I stayed home. When they started preschool, I worked part time at a local kids consignment store. I truly enjoyed working there & thought it would be great to do on my own. I decided to jump in & bought this business. I fell in love with the homey Ridgewood Row strip of stores. I love talking to the local cast of characters, my regulars and meeting new customers too! An added plus is that I can walk to work from home & my littlest kid is right around the corner at South Mountain Elementary. Win-win! 
3  if you could choose any person in the world to walk into your shop and buy something who would it be & what would they buy? Ina Garten (squee!). I could see her buying a wrap or a pashmina.
4  would you ask them for a quick selfie or photo?  Selfie of course
5  if you didn’t run a clothes shop what would you do?  I’d own a candy store (a la Dylan’s Candy Bar) where I would also resurrect my calligraphy business.
6  if you could own one item of clothing that you don’t currently own, what would it be?Hmmm…. I’m happy with what I have!
7  who’s your favorite band/singer?  shoes
The Smiths/Morrissey
8  if you could choose any 3 people in the world for a dinner party, who would they be?  Morrissey, Paul Rudd and Ina Garten. I think that would be interesting! My husband, Steve, would be there as well 🙂
9  what’s your favorite place in the whole world?
Quebec City during the Winter Carnival! 
 

Yet two more Valley St. area projects

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There are two more sites near Valley St. in South Orange that are making their way thru the ‘process.’
NAPA PROJECT (top image) – The first project up to bat at the design meeting in January was the site where NAPA Autoparts and the dilapidated building next door currently sit. The developer wanted to construct 8 units. The Design Board commented on the stucco features of the building façade and asked them to make it a darker color.
The parking lot on the south side of the building will remain.  Thankfully the developer is limiting the project to 3 storeys and they have not tried to get tax abatements either.  The Planning Board at SOPAC will take up the matter and get deeper into the project.
70 SECOND STREET PROJECT (bottom image) – Next project was from developer Henry Szwed of Eclipse Real Estate Partners.  His group were willing to listen to the Design Board and the neighborhood who were tough on the design. They asked him to reorient the building to FACE the street instead of facing inward and up the hill.   The Design Board had some images on their computers and offered those as ideas and along with the residents tried to steer the developer toward making the building fit in with the homes on that street which are small & simple Victorian style homes and not as ‘South Philly’ as above.
The developer is hoping to SELL (not rent) five apartments of 3 bedrooms each.   As the building seeks a variance to be so close to the street, the DB suggested downsizing the building to 4 apartments if it would still be economically feasible.   In the parking lot after the meeting, speaking with neighbors,  the developer picked up on the idea of creating age-friendly apartments and might incorporate that as a way to shrink the streetside unit to be farther from the street.   The DB strongly urged him to rework his design to fit into the streetscape and then return.

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